Gray Structure

CHATSWORTH MEDI@RT ACADEMY

Diploma in Communication Design

Untitled-1-02.png

Someone once said, 'If you're going to do something, do something which makes you happy.' So are you sure you are doing what really makes you happy? You secretly are a passionate designer at heart; one who has always had a keen eye for aesthetics. We know how it must feel, taking up every course but design, the one thing you truly live for. Let us, help you break free from your shell.

You will undergo comprehensive training in using computer graphic software and taught the principles of design in this course. You will also be taught how to conceptualize development for design applications such as editorial and packaging. You will be exposed to the practical know-hows of the industry, as well as the common "DOs" & "DON'Ts" practiced. In this course, project-based training will be key.

Interactions and hands-on workshops, consultations and practical assignments as well as presentations and critiques are provided to better aid you in your understanding of the topics being covered, and to better your skills after graduating from this course.

This purely-design course is recommended for those who aspire to become full-pledged designers.

 
Course Modules

Visual Communication


This module allows students to explore and embark on their creative journey to discover and cultivate what it takes to become a successful visual communication designer. Students will learn the importance of how to integrate basic design elements, principles of design, visual composition and relationships to develop and resolve visual problems. Specifically, this course focuses on the design process, function, exploration of various media, graphical experimentation, theoretical and practical skills of visual communication design. The aim of this module is to provide students an insightful experience on the role of visual communication design, purpose, function, process and contemporary practices of visual communication.




Digital Studios I


This module introduces students to the essential vector drawing tools to unlock their creative potential with Adobe Illustrator while learning useful shortcuts to enhance their design workflow. Students will learn from fundamental to the advanced techniques of adobe illustrator to create and construct logo design, 2-dimensional and 3-dimensional graphics, special visual effects, typographical graphics, realistic illustrations, perspective drawing and 3D packaging mock up presentation. The aim of this module is to equip students with the industry professional skills and techniques to edit and create vector visual graphics and special visual effects in the world of visual culture and highly visual saturated society today.




Digital Studios II


This module introduces students to the professional practice and experts’ choice of digital image editing, manipulation and photo retouching tools for graphic design and multimedia with Adobe Photoshop. Students will learn from fundamental to the advanced skills and techniques of Adobe Photoshop to create special visual effects, artistic interpretation of images and enhance digital photography. The emphasis includes design process, exploration of advanced Photoshop techniques by integrating raster and vector graphics with Adobe Illustrator to maximizing the creative potential of the tools to create appealing visuals to effectively engage the audiences. The aim of this module is to provide students, graphic designer, web designer, multimedia designer, photographer as well as special effects artist with the professional skills to digital image edit, retouch, process digital image confidently and professionally in your respective profession.




Typography and Communication Design


This module provides students with the theoretical and practical experiences of typography as a visual language and its application in visual communication design. Students will learn the history of type, anatomy, terminology, type classifications, principles of typography, typographic layout, type aesthetic and type choices consideration. The emphasis includes an in-depth understanding of the role, purpose, and function of typography. The aim of this module is to provide students with the understanding of how typographic elements such as letter structure, legibility, readability, tone of voices, type personality, characteristics, mood, selection of type choices, integration of other design elements and visual compositional relationships can create a visual impact in visual communication design today.




Corporate Identity and Design


​This module will provide students the science behind every corporation’s ‘persona’. Besides creating the corporate personality, the module also explores the components of a corporate identity programme that will promote consistency in both discipline and application. Students will learn about the coming of corporate communications, the story, visual and package, science of symbols, logos and colours, logotype and semiotics, supporting devices and applications, corporate design mandatories and the corporate identity system and why is it so important.




Packaging and Print Technology


This module offers students an in-depth study of the principles of packaging design and the design process from concepts to three-dimensional forms. Not only will students explore key concepts of the packaging design development process, aesthetics, and visual composition organization, they will also learn about structural construction, technicalities, print production, packaging material and its properties, mechanisms and the overall presentation of the packaging design. The emphasis includes the sustainability and environmental issues associated with packaging design. The aim of this module is to provide students with the necessary skills to analyse and comprehend how packaging design elements (size, shapes, colour, material, graphics, typography, visual images, graphical treatments), choices of material and appropriate printing options can be integrated together as an effective marketing tool, creating impact and influence on consumers’ perception and buying decisions.




Editorial Design


This module introduces students the digital publishing tools and techniques for publications design and gains insights into the professional practice of publication designers. Students will learn the anatomy of publication, design principles of page layout, grid systems, visual elements, and the organization of editorial content through Adobe InDesign software. The emphasis includes conceptual development, design process, choosing appropriate paper stocks, print production, and finishing. The aim of this module is to provide students with the essential publication software, page layout skills, design considerations and practical publishing skills to create the personality and tone for publication to engage defined target audiences.




User Interface Design I


The User Interface Design I module introduces students to the theory and practical interface design for web and mobile applications through the use of Adobe XD. This course will provide learner the knowledge and skills to create a real-world website interface and mobile app, resulting in one beautiful, streamlined user experience. At the end of the module, students should be able to learn exactly what does a UI designer do, understand the design process, online layouts, interface components and selecting the right colours and typography for creating of interface designs across different sectors.




Communication Design Project


​The Communication Design Project is the final major project for all Diploma in Communication Design students. Students will have to integrate everything they have learnt from the past modules with a self-initiated project. It will allow students to implement their design methods, communication design strategy and design both print and web into a remarkable piece of creative work.





 
Request for a Brochure
kenji_choo_edited.jpg

M.A.D. GURUS

Our Lecturers stay abreast with their fast-evolving industries and impart their most up-to-date knowledge to students.

chelsea.jpeg
Rob Gax.png
Chris-Frost-e1555552534319-1024x1024.jpg
kenji_choo_edited.jpg

Kenji Choo

Academic Director,

Chatsworth Medi@rt Academy

chelsea.jpeg

Chelsea Chen

UX Lead, APAC, PayPal

Rob Gax.png

Rob Gax

Founder, Mangham Gaxiola Mcgarry Bowen

Chris-Frost-e1555552534319-1024x1024.jpg

Chris Frost

Founder & APAC CEO,

Cogs Agency Singapore

kenji_choo_edited.jpg

M.A.D. GURUS

Our Lecturers stay abreast with their fast-evolving industries and impart their most up-to-date knowledge to students.

chelsea.jpeg
Rob Gax.png
Chris-Frost-e1555552534319-1024x1024.jpg
kenji_choo_edited.jpg

Kenji Choo

Academic Director,

Chatsworth Medi@rt Academy

chelsea.jpeg

Chelsea Chen

UX Lead, APAC, PayPal

Rob Gax.png

Rob Gax

Founder, Mangham Gaxiola Mcgarry Bowen

Chris-Frost-e1555552534319-1024x1024.jpg

Chris Frost

Founder & APAC CEO,

Cogs Agency Singapore

Course Details

Full Time
Part Time
 

Duration

Course Duration: 22 Months

Lecturer:Students Ratio: 1:20

Upcoming Intakes

Full Time:  March 2021

Duration

Course Duration: 30 Months

Lecturer:Students Ratio: 1:30

Upcoming Intakes

Part Time: March 2021

Entry Requirements
  • Applicants are to be aged 16 or above when applying.

  • GCE 'O' level with minimum 3 credits (C6) or equivalent

  • Applicant not meeting the entry requirement may need to undergo an interview.

  • VIETNAM - Minimum year 10 education

  • CHINA - High School Senior Level 2 or equivalent

  • INDONESIA - SMU2

  • MALAYSIA - SPM / STPM / Chinese Independent – High School Senior Level 2

  • At least 'O' Level English (C6) or equivalent

*Exemption will be considered for applicants with related working experience or graduates from other design schools. (Exemption for design modules is strictly based on portfolio evaluation and interview)

Singaporean / PR
For Others (With Valid VISA)
 
 
Request for a Brochure

Why us?

activity_4.jpg
Screenshot 2021-01-11 at 11.23.55 AM.png
activity_18.jpg
activity_36.jpg
MAD Global

MADGlobal subscribes to that, connecting us to the matrix of the globalized world. It’s an independent entity armed with an altruistic vision of exposing...

MADMen Talks

Experience matters. That’s why we invite industry experts in marketing, advertising or design to share their experiences at our Adman  Talk. 

Experiential Learning

It’s not often you hear schools telling you to get out of the class to learn. We want you out. Our Industrial Orientation Programme (IOP) exposes...

AwardsLab

At AwardsLab, everyone’s a winner! Even without bagging an award. It’s a boiler room where students are subject to the rigours of agency environment...

Awards Won By Our Students
Our Partners/Friends