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CHATSWORTH MEDI@RT ACADEMY

Professional Certificate in Packaging Design

The Professional Certificate in Packaging Design will equip students with a strong fundamental skill set in visual literacy, technical executions and design software competency. Apart from having a strong design fundamental, students will also learn the importance of packaging structure construction, technicalities, print production and choosing the right packaging material. Above all, students will be able to effectively create a good packaging design that fits any requirements.

Image by William Thomas

CHATSWORTH MEDI@RT ACADEMY

Learning Outcomes

  • Understanding the elements and principles of design

  • Understanding the importance of design visual literacy and how to use it to communicate effectively

  • Developing skill sets for the use of basic and advanced Adobe Illustrator and Photoshop

  • Understanding the concept of Typography and how to correctly use the right Typeface for the right application

  • Creating the right packaging for different packaging applications and requirements

Visual Communication


Visual Communication is a key cornerstone of great design. Students of visual communication will embark on a creative adventure to explore, discover and cultivate themselves to become a successful visual communication designer. Through this journey, they will learn the importance of integrating basic design elements, principles of design, visual composition and relationships to identity and resolve visual problems. Specifically, the course focuses on the design process and function, graphical experimentation and developing skills for a visual communication designer.




Digital Studios I


The Digital Studios I module provides a comprehensive coverage of Adobe Illustrator, from the fundamentals, all the way to advanced Illustrator techniques. Students will learn essential vector drawing tools to unlock their creative potential and how to use shortcuts to enhance their design workflow. They will learn to create and construct logo designs, 2 and 3-dimensional graphics, realistic illustrations, perspective drawing and 3-dimensional packaging mockups. Specifically, this course focuses on equipping students with professional industry skills and techniques to edit and create vector visuals and effects in the highly visual saturated society today.




Digital Studios II


The Digital Studios II module introduces students to the professional practice and experts’ choice of digital image editing: Adobe Photoshop. Here, students will learn the fundamentals of Photoshop, all the way to advance techniques used for editing, manipulating, retouching and enhancing of digital images. They will be actively involved in the design process, and through integrating raster and vector images with Illustrator, maximise the full potential of the tools to create appealing visuals ready for the industry.




Typography and Communication Design


The art and technique of arranging type to make it visually appealing, engaging and attention grabbing. This module provides students with the theoretical and practical experiences of typography as a visual language and its application in visual communication design. Students will learn the history of type, anatomy, terminology, principles of typography, typographic layout, type aesthetics and consideration. They will also learn the different typographic elements, letter structures, type personality, the tone of voice and above all, acquire an in-depth understanding of the role, purpose and function of typography.




Packaging and Print Technology


More than 5000 years ago, packaging (done with leaves and wood) was mainly used for transport or storage. In today’s world, the packaging does much more than just simple storage. A packaging today creates the distinction between a product and other similar products on the same shelf. The Packaging and Print Technology module offers students an in-depth study of the principles of packaging design and the design process from concepts to three-dimensional forms. Not only will students explore the key concepts of a packaging design development process, they will also learn about structural construction, technicalities, print production, packaging materials, mechanisms and the overall presentation of the packaging. They will understand how packaging design elements, choices of material and appropriate printing options can be integrated together as an effective marketing tool to influence consumers’ perception and buying decisions.





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Course Details

Full Time
Part Time

Duration

Course Duration: 12 Months

Lecturer:Students Ratio: 1:20

Upcoming Intakes

Full Time:  2 Jan 2020

Duration

Course Duration: 10 Months

Lecturer:Students Ratio: 1:30

Upcoming Intakes

Part Time: 2 Dec 2019

Entry Requirements
  • Applicants are to be aged 16 or above when applying.

  • GCE 'O' level with minimum 3 credits (C6) or equivalent

  • Applicant not meeting the entry requirement may need to undergo an interview.

  • VIETNAM - Minimum year 10 education

  • CHINA - High School Senior Level 2 or equivalent

  • INDONESIA - SMU2

  • MALAYSIA - SPM / STPM / Chinese Independent – High School Senior Level 2

  • At least 'O' Level English (C6) or equivalent

*Exemption will be considered for applicants with related working experience or graduates from other design schools. (Exemption for design modules is strictly based on portfolio evaluation and interview)

Singaporean / PR
For Others (With Valid VISA)
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