Specialist Diploma in Advertising Design

I'm guessing no one told you what it would be like, after you got your degree/diploma from your design course, eh? That you would be sitting behind your desk, designing, without being able to voice your ideas & opinions; and being uninvolved in the creative process.
We know how it feels, having all of those creative marketing & advertising ideas pent-up inside, not being able to share them. Let us, help you unlock this side of you.
This is no practical design course, but the way. In this theory-based course, you will be taught the strategic portion pertaining to Marketing & Advertising.
MODULES DESCRIPTION

















Students will learn to perform accurate consumer research through qualitative and quantitative research paradigms, the importance of market segmentation and how it influences message development. Students will also learn about Omni-channel marketing, inbound marketing and how analyzed data plays a strategic role in the new world marketing.






This Specialist Diploma consists of 7 core modules and 1 major project, which will put everything you have learnt from your design course to the test (Don't worry, you will be very prepared). Upon successful completion of this program, you will be considered professionally equipped with knowledge and skills in Marketing and Advertising.
In addition, the portfolio you have created will provide credentials for your future career pursuits and educational advancements in design related courses!
Course Duration
Maximum 20 Months (Full Time)
Maximum 28 Months (Part Time)
Lecturer:students Ratio
1:20 (Full Time)
1:25 (Part Time)
Entry Requirements
For Singapore Citizen / PR
- Applicants are to be aged 18 or above when applying.
- GCE 'N' level with minimum 3 credits (C6) or equivalents
- For those who have completed CMA Diploma in Communication Design, or other diplomas of the same capacity from polytechnics or private institutions, may apply.
- An interview may be conducted upon your application to review your eligibility.
- A special bridging program may be required for those who have not met the full requirements.
For Others (with valid visa)
VIETNAM - Minimum year 10 educationCHINA - High School Senior Level 2 or equivalent
INDONESIA - SMU2
MALAYSIA - SPM / STPM / Chinese Independent – High School Senior Level 2
OTHERS
- Minimum year 10 education
- China and other countries : High School Senior Level 2 and above or equivalent Diplomas
- Indonesian : SMU2 and above
- Malaysia : SPM/STPM/Chinese Independent – High School Senior 2
- Others : Min Year 10 and above.
Exemption will be considered for applicants with related working experience or graduates from other design schools. (Exemption for design modules is strictly based on portfolio evaluation and interview)
Language Requirements
At least 'N' Level English (C6) or equivalents

"CMA has fully pushed my creativity and passion for design to a higher level. From a typical designer to a full fledged creative person who can design AND sell the ideas to my boss and clients effectively! My pay is multiplied and I get my promotion in shortest period of time! Thanks to MAD Formula!"
David Chen
CMA Graduate
Art Director of Ogilvy & Mather (Shanghai)
What other students say...
1 Silver Award
1 Bronze Award
Campaign:
"Electricise"
Joyce Tay, Trevor Chua
School: Chatsworth Medi@rt Academy
Category: Silver – Direct Category
Bronze – Integrated Campaign Category
1 Bronze Award
Campaign:
"Digital Detox"
Audrey Khang, Chelsea Chen
School: Chatsworth Medi@rt Academy
Category: Bronze– Integrated Campaign
3 Bronze Awards
Campaign:
"Breathing Life into Stories"
BrandonLoh, Jimmy Yap
and Seng Hwee Ho
School: Chatsworth Medi@rt Academy
Category: Bronze (Posters, Transit)
Bronze (Posters. Non-Transit))
Bronze (Print/Press)
Finalist
Campaign:
"It's Nice that / Powered by Peers"
Fuad Rahmat, Marcus Ng, Brandon Loh
and Joyce Tay
School: Chatsworth Medi@rt Academy
Finalist
Campaign:
"Soothe Your Stomach"
Roana Koh
School: Chatsworth Medi@rt Academy
Finalists
Campaign:
"Burning Point"
Ting Yu Goh, Xue Ni Yeo, Jimmy Yap, Seng Hwee Ho, Roana Koh
School: Chatsworth Medi@rt Academy
Finalists
Campaign:
"Pacer, Every step counts"
Joyce Tay, Trevor Chua
School: Chatsworth Medi@rt Academy
4 Silver Awards
Campaign:
"Nanoblock - Small Creation, Big Stories"
Andy Xu Dexiang, Chua See Hiang, Kam Pei Wan Amelie
School: Chatsworth Medi@rt Academy
Category:
Advertising (Posters)
Advertising (Posters Non-Transit)
Advertising (Print/Press Newspaper & Magazines)
Advertising (Art Direction)
3 Bronze Awards
Campaign:
"Oral B - Catch"
Idris Bin Afandi
School: Chatsworth Medi@rt Academy
Category:
Advertising (Posters Non-Transit)
Advertising (Print/Press Newspaper & Magazines)
Advertising (Illustration)

Student Yellow Pencil
Campaign:
"Peace One Day"
Amelie Kam Pei Wen, Andy Dexiang Xu,
Fleur Vella, Goh Ting Yu, Violaine Hemery
School: Chatsworth Medi@rt Academy
Category: Open Brief