Infographic – A cool way to visualize information

Information graphics or infographics are visual representations of information, data or knowledge. These graphics are used where complex information needs to be explained quickly and clearly, such as in signs, maps, journalism, technical writing, and education.

They are also used extensively as tools by computer scientists, mathematicians, and statisticians to ease the process of developing and communicating conceptual information.

They can present a rich amount of information without intimidating you. Or sometimes they intimidate you but make the digesting of the information much more bearable. Here in this article below, we are going to discuss best practices for designing infographics followed by some examples which might help you learn a thing or two.

What is InfoGraphics?

Infographics are traditionally viewed as visual elements such as signs, charts, maps, or diagrams that aid comprehension of given text-based content. Often more powerful than words or imagery alone, infographics utilize visual elements of design and words to convey a message in such a way that context, meaning and understanding are transcended to the observer in a manner not previously experienced.

However, visual representation of information can be more than just the manner in which we are able to record what has been discovered by other means. They have the potential to become the process by which we can discern new meaning and discover new knowledge. The observer becomes enlighten, having learned from the visual feast and is motivated to seek out more knowledge in this medium.

Since the days of the fire evolution, we’ve been using infographics, as visual shorthand to convey information to the viewer or readers that might take paragraphs or pages to explain in words. It’s not easy to represent the whole story in one single page or paragraph but it’s far more effective than reading an entire book. There is a number of infographics out there on every street. Infect, we interact with infographics on a daily basis, from the stick figure telling us when to cross the street, to icons in web navigation designs.

Little History of InfoGraphics

In prehistory, early humans created the first information graphics: cave paintings, later maps and now charts. Throughout most of this history, image and text have remained inextricably mixed. Later map-making began several millennia before writing and the map from around 7500 BCE. After that icons were used to keep records of cattle and stock. The Indians of Mesoamerica used imagery to depict the journeys of past generations. Illegible on their own, they served as a supportive element to memory and storytelling.

Wow… That’s enough for history unless you really want to get die with boredom. Let’s move further.

Why Using InfoGraphics?

Because “A picture is worth a thousand words”. Information graphics can be done for several reasons. Along with them, we can highlight the following important ones to enlighten the mystery.

  • To transmit or communicate a message.

  • To present large amounts of information in a compact and easy to understand way.

  • To reveal the data. Discovering cause-effect relations, knowing what’s happening.

  • To periodically monitor the evolution of certain parameters.

Elements of Information Graphics

There are many theories available by which you can identify a number of entities that can be considered as the elements of infographics but the basic and key material of an information graphic is the data, information, or knowledge that the graphic presents with limited resources. However, In the case of data, the creator may make use of automated tools such as graphing software to represent the data in the form of lines, boxes, arrows, and various symbols and pictograms. The information graphic might also feature a key which defines the visual elements in plain English. A scale and labels are also common.